Cover photo for Gina Sullivan's Obituary
Gina Sullivan Profile Photo
1960 Gina 2024

Gina Sullivan

April 12, 1960 — January 31, 2024

Commerce, TX

Gina McDuff Sullivan of Commerce, passed away peacefully at her home on Wednesday, Jan. 31, 2024. A family and close friends service will be held Tuesday at 2 p.m. Burial will follow at Rosemound Cemetery.

Gina was born April 12, 1960 in Iowa, before moving with her family and growing up in Gulfport on the Mississippi Gulf Coast. She attended Mississippi State University, earning both her bachelor’s and MBA, before moving to Dallas and beginning her career in insurance, where she met her husband, Mark. They married in 1988 and started Sullivan Insurance Services. They were blessed with a daughter and two sons, Jourdan, Shelton, and Spencer Sullivan.

Gina was an entrepreneur. In addition to the insurance agency, she owned a children’s clothing store, Alligator Alley, made and sold jewelry, was a real estate broker, and for many years, was the provider for the City of Commerce recreational sports jerseys. She also earned a certificate in mediation from Southern Methodist University.

Gina was quick to volunteer in her community and at her children’s schools. She served on the school boards for Little Ark at First United Methodist Church Commerce and Phoenix School in Greenville. She was her children’s biggest supporter, in attendance at all their school and extra curricular activities and while she was there, helped in any way she could. She tirelessly cared for her husband before he lost his battle to leukemia in 2010. Gina loved helping others and her selfless, caring spirit was apparent to all who knew her. She was proud to be promoted to Hudson’s grandmother in October 2023.

Gina was preceded in death by her husband Mark Sullivan, her father and mother, Peter and Brenda Verchinski, her grandmother, Velma LaCuesta, and her father and mother-in-law A.C. and Madeline Sullivan.

 She is survived by her children, Jourdan Sullivan of Charlotte, NC, Shelton Sullivan (Demi) of Commerce and Spencer Sullivan (Caitlin) of Richardson, TX; grandson Hudson of Richardson; her sister, Lisa McClendon of Grapevine; sister Stacy Hardy of Gulfport; sister-in-law Rosemary Sullivan of Humble; sister and brother-in-law Kathleen and Greg Hooten of Commerce; nephews Dr. Chase McClendon, Brendan McClendon, and Luke Hooten; nieces Elizabeth Dixon (Tim), Amanda Devall (Jeffrey), and Lindsey Bobo (Mike); great-nieces Isabella Dixon, Kaleigh-Ann Devall, Kamrynn-Ayla Devall, and Laney Bobo; and great-nephews Brody Dixon, Breauxly Devall, and Jax Bobo.

In lieu of flowers, memorials may be made to Bread of Life Community Services in Commerce or to St. Jude Children’s Hospital.


To order memorial trees or send flowers to the family in memory of Gina Sullivan, please visit our flower store.

Service Schedule

Past Services

Graveside Service

Tuesday, February 6, 2024

Starts at 2:00 pm (Central time)

Enter your phone number above to have directions sent via text. Standard text messaging rates apply.


Visits: 889

This site is protected by reCAPTCHA and the
Google Privacy Policy and Terms of Service apply.

Service map data © OpenStreetMap contributors

Send Flowers

Send Flowers

Plant A Tree

Plant A Tree